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Articles about trade shows


10 Ways to Use Social Media in Event Marketing

Last updated: 08/23/2019

Organising and planning the logistics of an event is no easy task, let alone trying to get people to show up! Unless you’ve been under a rock for 20 years, you’ll know that...

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Maximizing B2B Sales from a Tradeshow Exhibit

Last updated: 08/21/2019

Tradeshow exhibits are a great way to spread or strengthen brand and product awareness, especially in a niche industry. Designing a tradeshow booth, training your team members,...

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Why Trade Shows Will Never Be The Same Again

Last updated: 08/15/2019

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. To attract newer audiences,...

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Trade Show Basics: Material Handling, Drayage, And Freight

Last updated: 08/02/2019

First things first: material handling and drayage at the most basic level refers to the same thing: the movement of your exhibit items between your carrier’s vehicle and your...

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5 Types of Attendees you'll meet at your Event

Last updated: 07/29/2019

Whether you want to network, drive sales, or build pipeline for your business, events are where the action is. In order to drive business and fulfill the purpose of the event,...

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Trade Show Management Tips

Last updated: 07/25/2019

This trade show management article serves as a primer for new event planners and trade show personnel. So, you want to organize your first trade show… but where do you start?...

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How Virtual/Augmented/Mixed Reality Is Making Headway at Exhibitions and Events

Last updated: 07/19/2019

How Virtual/Augmented/Mixed Reality Is Making Headway at Exhibitions and Events ©2017 Corbin Ball, CMP, CSP, DES Google, Facebook, Samsung, Microsoft and other technology...

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How Content Drove Sapphire Now's New Design

Last updated: 07/18/2019

As the event team from German business software company SAP began making plans for the 2017 edition of Sapphire Now, the brand’s largest annual conference, it drew design...

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5 Great Digital Tools for Event Planning | Smart Meetings

Last updated: 07/01/2019

As meeting planners increasingly rely on technology to coordinate conferences and events, new solutions and tools are essential to optimizing every step of the planning process....

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GGRAsia – Macau’s MGS casino trade show, organiser gain UFI status

Last updated: 06/14/2019

MGS Entertainment Show – an annual trade exhibition and conference previously known as the Macao Gaming Show (MGS) – says it has recently been designated a ‘UFI Approved...

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