Office Location

Vernon C. Muse Jr., President
785 N President St., Suite A Jackson, MS 39202
Phone: (601) 857-2189



Articles about search engine optimization

Does SEO Writing Scare the Life Out of You? This Will Calm Your Nerves

Last updated: 03/23/2019

From the time we’re young, we’re told to choose one goal at a time and give it everything we have. Many of us follow this conventional wisdom, but what happens when the path to...

Read full article

Relevance vs. authority: Which link has more value? (Part 3)

Last updated: 03/22/2019

Welcome to the third and final installment of my series on relevance versus authority, exploring which link has more value. To really tease out the argument of relevance versus...

Read full article

Why the Google Search Network isn’t working for your B2B business

Last updated: 03/20/2019

Not infrequently, we hear from B2B businesses that have grown frustrated with the Google Search Network. Their marketing teams have been running Search Network campaigns for a...

Read full article

What is SEO (And Why It Still Matters)

Last updated: 03/19/2019

It’s the process of optimizing material – whether it’s content on your website, a social media post, a video you produced, etc. – for search engines. All of this optimization...

Read full article

Why the Best Entrepreneurs Have Employees Who Disagree With Them

Last updated: 03/18/2019

You may have the highest respect for the late Steve Jobs. But would you have ever dared to disagree with him? It’s an intuitive fact: To be successful, entrepreneurs must be...

Read full article

Google is rolling out changes to AdWords Ad Rank thresholds: What you need to know

Last updated: 03/18/2019

Google has been accelerating the rollout of new Ad Rank thresholds since early May. Some advertisers have reported seeing shifts in AdWords CPCs since then — some minimal, some...

Read full article

Google Drops Regular Organic Result For Pages Shown as Featured Snippet

Last updated: 03/17/2019

If you are a site with a featured snippet for a search query, you used to get a bit of a bonus – you were shown both as the featured snippet, and then your result was shown a...

Read full article

How to build an SEO strategy to dominate your market

Last updated: 03/15/2019

Do you want an SEO strategy that goes beyond incremental growth? One that is defensible by being inherently more difficult for your competitors to replicate? And one that sets...

Read full article

Google has bigger challenges with Home than just recognizing different voices

Last updated: 03/13/2019

If Google wants to hang onto its status as the world’s dominant source of information, it needs to make sure people keep using Google products when they’re in hands- and...

Read full article

Understanding Mobile-First Indexing (3/3): Google’s Mobile-First Architecture Options for SEO - Mobile Moxie Blog

Last updated: 03/12/2019

Over the past year or more, Google has been testing different indexing and presentation models in mobile search results, as part of a transition to Mobile-First Indexing. About...

Read full article

© 2018 , The Advertising Specialty Institute®. All Rights Reserved. Privacy Policy