Office Location

Vernon C. Muse Jr., President
785 N President St., Suite A Jackson, MS 39202
Phone: (601) 857-2189

Search

-
Go

Articles about branding


How to use live streaming to build your brand

Last updated: 05/13/2019

Gummee, which designs and develops innovative teething toys for babies and youngsters with additional needs, credits social media as an integral factor to its growth. The...

Read full article


Will Technology Destroy Media Agencies, As Brands Take It In-House? - B&T

Last updated: 05/09/2019

In this guest post, tech journalist and editor of Which-50.com, Andrew Birmingham, takes a look at the emergence of ad and martech and why the news looks grim for media...

Read full article


Video Branding 101: How to Use Video Marketing to Build Your Brand

Last updated: 05/06/2019

There are some brands that seem, somehow, larger than life. They go beyond the business itself, and have become something special. Maybe they’re seen as authentic, or funny, or...

Read full article


The Most Marketable Future NFL Stars Explain What They Need From Brands

Last updated: 05/06/2019

Former Alabama linebacker and current Carolina Panther Christian Miller hasn’t played a down in the NFL yet, but he already has a vision of which brands he’d be the perfect...

Read full article


How to use Instagram Stories like a pro

Last updated: 05/05/2019

Let’s face it, Snapchat is facing some serious, constant competition from Instagram. While the company is nowhere near down and out, brands and individuals are increasingly...

Read full article


What Does Employee Engagement Have to Do with Marketing? | Marketing Insider Group

Last updated: 05/01/2019

“What does employee engagement have to do with marketing? Isn’t that HR’s department?” managers and business owners often ask me. Before you go off into your siloed...

Read full article


The Power Of Emotional Marketing

Last updated: 05/01/2019

The Power Of Emotional Marketing Published on April 18, 2019 Written By: Lars Lofgren Consumers think with both their rational and emotional brains. Study after study says that...

Read full article


3 Ways Brands Can Solidify a Brand Message for Free

Last updated: 05/01/2019

Brand sponsorships are a multi-billion-dollar industry. It seems like each year’s expenditures top the last, with incrementally more eye-popping numbers going to sponsor sports...

Read full article


5 Tips from Cult Brands – Lessons from The Gathering 2019 | Tenato Strategy Inc.

Last updated: 05/01/2019

What do airplanes, junk-removal, and skateboarding have in common? A lot more than you may think. These were just three categories represented at The Gathering 2019 where brand...

Read full article


The New Australian Home Decor Brand You Should Know About

Last updated: 04/27/2019

I know, I know, I just can't stop talking about ICFF — the truth is, there was just SO much to see at the show and I'm still processing it all. One new booth in particular keeps...

Read full article


© 2018 , The Advertising Specialty Institute®. All Rights Reserved. Privacy Policy