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Articles about advertising


3 Logo Design Trends We Can Expect In 2020

Last updated: 12/09/2019

As we turn the corner into a new decade, marketers and brand builders are poised to enter a new era of design. Building on current styles and taking totally fresh artistic...

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Facebook Hopes to Rebuild Trust With Its Rebrand

Last updated: 11/21/2019

Facebook recently unveiled a new corporate logo and brand identity, adding another item to a list of questionable decisions made by the company as of late. As was generally the...

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3 Tips for Switching Your Platform to First-Price Auctions

Last updated: 11/18/2019

Last month Google rolled out first-price auctions, which—because they are Google—means that now everyone else will follow suit. First-price will be the universal method for the...

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How to Perform a SWOT Analysis for Better Customer Service

Last updated: 11/13/2019

Before you learn how to perform a SWOT analysis, it is important to understand not only what it is, but also how it can positively impact customer service. A SWOT analysis can...

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Video: How Different Generations View Digital Advertising

Last updated: 11/01/2019

While the Millennials said they are open to  exploring new brands while still gravitating toward legacy ones, the older panelists noted they remain more loyal to the brands they...

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7 Reasons Your Business Needs a Facebook Messenger Chatbot

Last updated: 10/22/2019

If you want to take your content marketing to the next level, then it’s time to finally jump in and build a Facebook Messenger chatbot. Chatbots deliver sky-high open rates,...

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Everything You Need to Know About Content Amplification

Last updated: 10/01/2019

Companies are spending more money every year to create content for their audience and to attract new customers. The challenge is that while most companies are spending a lot of...

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A Guide to On-Page SEO for Ecommerce Websites

Last updated: 09/25/2019

 /  1 min ago On-page SEO can help your ecommerce website rank higher, engage users, drive more traffic, and convert more leads. People typically start their product research...

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10 Reasons Why Intent Marketing is Key to Your B2B Marketing Success

Last updated: 09/17/2019

Intent marketing is the marketing of a product or service based on a consumer’s actions or activities that signal intent that they are preparing to make a purchase...

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The Number One Thing Marketers Need To Know To Increase Online Sales

Last updated: 09/03/2019

People have an attention span of eight seconds, a decrease from 12 seconds back in 2000 "> Before cell phones, traditional marketers based their game plan on a typical buying...

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