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Latest Articles


10 Ways to Use Social Media in Event Marketing

Last updated: 08/23/2019

Organising and planning the logistics of an event is no easy task, let alone trying to get people to show up! Unless you’ve been under a rock for 20 years, you’ll know that...

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Back to School: 5 Great Ideas for Social Media Marketing [+ Video Templates]

Last updated: 08/23/2019

The back-to-school season is just around the corner. Again. Yay! These days are full of excitement and fuss as schools, colleges and universities are welcoming students back...

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What are the Recent Trends in Online Marketing?

Last updated: 08/23/2019

While digital marketing has technically existed for as long as electronic devices have, the internet breathed new meaning into the term. Online digital marketing is far more...

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How to run a hashtag campaign on social media

Last updated: 08/22/2019

How to run a hashtag campaign on social media Share Tweet Can you recall the pound (#) symbol circulating across various social media platforms like Twitter, Facebook,...

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9 Social Media Branding Strategies That Never Miss the Mark

Last updated: 08/22/2019

With the introduction of the first social media platform in the ’90s, the entire communicational infrastructure of the world changed. Within the blink of an eye, the world has...

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How to improve diversity and inclusion in recruitment processes

Last updated: 08/22/2019

A commitment to D&I means little if your recruitment and onboarding processes are not aligned to this goal. For every organisation that truly embodies diversity and inclusion...

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What colleges can do to reduce the high college dropout rate

Last updated: 08/22/2019

In the following excerpt from The College Dropout Scandal, author David Kirp shines a light on a huge problem in higher education — the high dropout rate — and suggests ways to...

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Ole Miss football 2019 predictions: 5 big questions

Last updated: 08/22/2019

In this fourth and final piece of this 2019 off-season series in which we predict the future of the Ole Miss football program, we are going to attempt to answer five big...

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5 Ways to Amplify the Reach of Your Content Without Spending a Dime

Last updated: 08/21/2019

It’s like this. You spend several hours or maybe even days meticulously putting together what seems like a brilliant blog post, slideshow, infographic, etc. But even with all...

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How to Conduct a Twitter Audit of Your Account in Under 20 Minutes

Last updated: 08/21/2019

With 275 million monthly active users, Twitter is an undeniably good tool for engaging with an audience and expanding your brand's online reach. But it can be tricky to know...

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