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Latest Articles


Location-Based Advertising Is Becoming More Costly

Last updated: 12/21/2019

With regulations and operating systems exposing data collection—and very likely reducing the amount of companies with permission to gather location data—the supply of verified...

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What is the Most Trusted Social Media Platform in B2B?

Last updated: 12/21/2019

Marketers spend a good portion of their careers trying to get ahead of the curve when it comes to identifying and adopting the latest marketing trends. In fact, it’s probably...

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Digital Marketing Trends to Follow in 2020 [Contributed Blog]

Last updated: 12/21/2019

The internet has expanded in influence since its inception. It is the most revolutionary invention of our time. Every industry, firm, and department has embraced the internet...

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The Importance of Email Marketing and Digital Marketing Strategy for Your Brand

Last updated: 12/20/2019

Have you ever opened a marketing email and not immediately recognised what company it’s from or the purpose of the email? It has no sales pitch or story or maybe it doesn’t even...

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4 Key PR Measurement Trends to Expect in 2020

Last updated: 12/20/2019

2020 will ring in new challenges and opportunities for PR measurement. Emerging trends, changing consumer sentiment and improving technologies in PR and corporate communications...

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Key Tips For Your New Video Marketing Strategy

Last updated: 12/20/2019

If you use social networks and access the internet continuously, you will probably have noticed that video is a popular type of content on various platforms. Companies use them...

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How to Build Traffic from Social Media: Actionable FAQ

Last updated: 12/20/2019

Have you been struggling to see any tangible results from your social media strategy? Do you seem to be tweeting into the vacuum? Social media marketing has become much tougher...

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Students Can’t Afford to Work Their Way Through College, Report Finds

Last updated: 12/20/2019

The idea that a college student can work her way through school at minimum wage is a myth, according to a new report from The Education Trust, a college access advocacy...

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Social Media Marketing 101: What Every Smart Social Media Manager Needs to Know

Last updated: 12/19/2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. Social media can...

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5 easy steps to growing your Instagram followers - Vents Magazine

Last updated: 12/19/2019

What’s the importance of growing followers on Instagram ? Well as it turns out, more and more people are moving towards Instagram as they see it as a marketing platform. They...

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