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Latest Articles


3 Ways Influencers Marketing Will Come Further Mature in 2020

Last updated: 12/23/2019

Influencer marketing is no longer in its infancy and has instead reached its somewhat awkward and gangly teen years. Like social media marketing before it, marketers know...

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The 3 Social Media Trends to Forget for Heading into 2020

Last updated: 12/23/2019

When it comes to social media, there is never a shortage of new platforms, trends and tools to measure your efforts. It’s easy to jump on the bandwagon only to later realize you...

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Colleges are doing too little to combat the growing misinformation roiling our society (opinion) | Inside Higher Ed

Last updated: 12/23/2019

And you may ask yourself, well … how did I get here? -- “Once in a Lifetime,” Talking Heads Facebook stopped making sense for me all the way back in 2005. I was running a high...

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Pros and Cons of Small Businesses Using Social Media Marketing

Last updated: 12/22/2019

Over the years, social media has gone from a tool used purely for socializing to one that helps improve brands and businesses. Social media marketing is a cost-effective way for...

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Top 5 Trends in Social Media Marketing for 2020

Last updated: 12/22/2019

Another decade is ending and a new one begins. It’s time to stop marketing like it’s 2010 and step up your efforts into 2020. Here are the top 5 trends to watch and to add to...

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Social Media Content Creativity and Overstuffed Pockets

Last updated: 12/22/2019

People get tired of seeing and hearing the same things. This is the line during my 3-hour copywriting online seminar that struck me to think. It’s one of those things that you...

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Tips To Build An Instagram Following And Boost Engagement On Social Media

Last updated: 12/22/2019

Contact Us Tips To Build An Instagram Following And Boost Engagement On Social Media Savvy small businesses have embraced digital technology in a big way. Social networks and...

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How Brand Values Impact The Agency Business

Last updated: 12/22/2019

Can you run a successful agency if you focus on your values, relationships and what is really meaningful to people?  Yes, I’ve learned. Twelve years ago, I had the opportunity...

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7 Major Trends in the Event Industry for 2020

Last updated: 12/21/2019

7 Major Trends in the Event Industry for 2020 7 Major Trends in the Event Industry for 2020 7 Major Trends in the Event Industry for 2020 | MCI Group | Events December, 18...

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6 digital marketing tactics to generate and convert more qualified leads | Smart Insights

Last updated: 12/21/2019

High-quality leads are the lifeblood of any thriving business. It doesn’t matter whether your business is big or small, if you’re not generating quality leads, your business is...

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