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Articles about advertising


Amazon's ad business may be nearing a 'tipping point'

Last updated: 02/18/2019

It's constantly referred to as a "sleeping giant" in ad circles. WPP CEO Martin Sorrell says it keeps him up at night. And now, some ad buyers are seeing Amazon quickly emerge...

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How Google Ads is fighting click fraud - Search Engine Watch

Last updated: 02/17/2019

Click fraud is one of the most talked about issues affecting advertisers on Google and other Pay Per Click (PPC) platforms. According to Click Guardian $7.2 billion was lost to...

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Google confirms it will start blocking 'annoying' ads on Chrome next year

Last updated: 02/16/2019

Two years ago, in response to the rise of ad blocking, Google’s head of ads and commerce Sridhar Ramaswamy said the industry needed to come together to tackle the root problem...

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Google Chrome Will Automatically Block Annoying Ads

Last updated: 02/15/2019

Google's Chrome browser will soon come with preinstalled technology that will block the most annoying ads currently marring the web experience, the company confirmed on...

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Is Google Maps what augmented reality has been waiting for? - Search Engine Land

Last updated: 02/14/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Augmented and virtual reality (VR) are entering the trough of disillusionment....

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Google is about to start blocking annoying ads so you don't have to

Last updated: 02/14/2019

Google's Chrome browser will automatically block certain ads starting next year. The new feature will filter out ads that have been deemed "unacceptable" by the Coalition for...

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How to Advertise on Facebook in 10 Steps

Last updated: 02/13/2019

Blood, sweat, and tears were spilled, but you’ve finally mastered Google AdWords. Thanks to your hard work, you’re capturing leads left and right. You’ve peddled a warehouseful...

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It’s not just Google or Facebook: The freezer aisle is ad targeting you now

Last updated: 02/09/2019

I walk into a Walgreens just off Union Square in New York City that seems, on the surface, to be just like any other pharmacy. But as I make my way to the back of the store,...

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17% of marketing and advertising agencies would go under if hit with a GDPR fine

Last updated: 02/09/2019

Almost a fifth of companies in the marketing and advertising sector would go out of business if they were to be hit by a fine for non-compliance of the new GDPR...

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Three strategies for cracking the B2B code on Facebook

Last updated: 02/08/2019

When most people think Facebook advertising, they think B2C marketing. Many tend to assume that B2B marketing on Facebook doesn’t make sense or would not be effective – because...

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