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2018 PPAI Legislative Education & Action Day (L.E.A.D.) Recap - DistributorCentral

Last updated: 05/24/2018

Last week, I had the honor of joining more than 80 PPAI members in Washington D.C. for PPAI’s 9th annual Legislative Education & Action Day (L.E.A.D.). Over the course of two day

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Trade Show Executive May 2018 Page 44

Last updated: 05/24/2018

TSE DASHBOARD SPONSORED BY Trade Show Executive 8% 4% Dashboard Snapshot – CONSOLIDATED OVERVIEWS QUARTERLY OVERVIEW 3.6% 2.0% 0% (4)% 0.6% (8)% (12)% NSF Exhibitors Attendees (1

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How a Call To Action wins print sales (and 3 useful examples)

Last updated: 05/24/2018

This is one of the most pointless sales calls ever. It tells the prospect that you have nothing worth saying to them. It gives them no reason to buy from you. It is a waste of both

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PromoJournal - The Brand Protector - Searching for Safer Product

Last updated: 05/24/2018

It wasn’t that long ago that when a distributor sat down to evaluate the competition, their research really only included other distributors. It didn’t include print media, dir

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Three pitfalls to avoid when striving for business agility

Last updated: 05/24/2018

The speed and complexity of today’s market means SMBs must be able to quickly make the most of new opportunities and proactively manage change that could threaten their very surv

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How Emerging Technologies Will Affect Apparel Product Development

Last updated: 05/24/2018

The use of emerging technologies in the fashion business is nothing new, but what’s interesting is that the most striking and effective technologies are primarily used in the r

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How to Lose a Trade Show in 10 Ways - Part 1 (Exhibitor Edition)

Last updated: 05/24/2018

Let’s discuss body paint for a minute. (Yes, you clicked the right link!) Not too long ago I attended a trade show in the Business Services Sector. The attendee composition was e

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EFI Extends Fiery Command WorkStation to Inkjet Printers for Seamless Production Control

Last updated: 05/24/2018

New version of Fiery for wide- and superwide-format inkjet printers is 5x faster and integrates into Command WorkStation Berlin – Silicon Valley printing technology company Elect

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Promotional Products Were Everywhere At Wizard World Comic Con

Last updated: 05/24/2018

From free swag to swanky branded merchandise, Wizard World Comic Con Philadelphia abounded with promotional products. There was everything from official logoed event gear for purch

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Gender Inequality is a Bigger Issue in Fashion Than You May Think

Last updated: 05/24/2018

Think of fashion and you most likely think of women—the stiletto heels, the supermodels, the feminist-​slogan tees. Stereotypical? Yes. But there is some truth to the oft-memed

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